Empowering Individuals and Teams to Build Great Brands
Unique to any organisation, are its brands and its people.
At Brand Journey, we’re passionate about supporting the development of both.
Bring Your Brand to Life
Defining and implementing your brand, is an ongoing journey. For service brands, the skill is in taking the many great ideas you have for your end-to-end customer experience, and knowing how to deliver the right experiences in an on-brand way to differentiate your brand.
And in engaging and training your entire team who interacts with your customers, to understand and know how to execute this curated customer journey.
Grow Your Marketing Talent
Developing the marketing capabilities within your organisation is key to creating and delivering great brands that deliver amazing experiences.
In our work with client teams, we love to facilitate interactive and engaging learning workshops, to empower your team members so they feel confident in having the know-how to build the brand for your business.
And we complement team work with individual marketing skill and career path training for individual marketers keen to develop and progress their careers.
For early-to-mid career marketers focused on enhancing their marketing skills, our Meraki Marketing Learning Studio offers a range of online training, courses and coaching programs, to support your skills development to learn practical ways to lead the brand development process with your own teams, as well as offer guidance in your career planning.
For Individual Marketers
We help you simplify your brand story, and develop your end-to-end brand experience via creative team solutions such as hands-on customer journey design workshops, practical ‘how to’ implementation training, service behaviour development and training, and employee brand development.
Our approach is comprehensible yet simple, so you learn how to develop and evolve the vision you have for your own brand.
We’re also able to develop marketing skills and strengths training, in-person or through online training programs for members of your wider marketing teams.
For Businesses
We offer a unique online marketing training membership exclusively designed for the unique needs of marketing teams within independent hotels and resorts throughout Asia Pacific.
This online monthly training and coaching program, enables you to provide recognition and support to the individuals in your hotel marketing team, by investing in their skills development. They’ll gain the know-how and practical resources to gain confidence in strategically driving your hotel’s performance.
